Study

Full session study

A sampled set of app sessions, annotated by hand, returned as a findings memo with an appendix of timestamps you can replay.

Person reviewing papers and a laptop at a wooden table

Written study with optional in-room readout · Usually three to four weeks after the sample is complete · George Town studio, with remote review of session files · Quoted per sample size and screen scope

Who this is for

Product leads, research managers, and small studio owners who already have session recordings, support clips, or a lawful way to collect them. Typical clients sit in Malaysia and care about one app — a grocery order flow, a clinic booking, a banking transfer — rather than a catalogue of products.

You need a written account of what people did in those visits: where they paused, which fields they retyped, when they left. You do not need a ranking of “health.”

Result you receive

A findings memo in English (Malay section headings on request), an appendix of session identifiers and timestamps, and a short list of questions the sample cannot answer. The memo is meant to be read aloud in a one-hour meeting. We keep averages out unless a count is honestly small enough to state.

Scope

We agree in writing:

  • the app and the screens in bounds (for example: home to paid confirmation)
  • the dates of the sample
  • how many sessions we will read in full (often 24 to 40)
  • whether we may watch with sound, or notes-only if audio is withheld

Out of bounds unless named: marketing sites, store listing pages, competitor apps, and any session that includes a child or a payment card number in clear view. If a clip shows a card, we stop and flag it.

Included and excluded

Included: sample plan, first-pass log, second-pass annotation, findings memo, 45-minute clarification call.

Excluded: writing new screens, running paid recruitment, storing recordings after the retention date, and appearing as an expert witness.

Who does the work

Farah Idris leads the reading. Lim Jia Wen keeps the log and checks that every timestamp in the memo still opens the right moment. Arun Nair joins when the app is bilingual and the keyboard language matters.

How the weeks run

  1. Intake. You describe the app, the suspicion, and how the sessions were gathered. We refuse a sample we cannot lawfully hold.
  2. Sample lock. Together we freeze the list. Extra clips that arrive later go to a parking lot, not into the memo.
  3. First pass. We watch or read each session once without pausing to interpret.
  4. Second pass. We annotate pauses, repeated fields, exits, and recoveries.
  5. Memo. We write what the sample contained. Claims that need a larger sample are labelled as such.
  6. Clarification call. You ask about a timestamp. We do not add new sessions on that call.

Duration and place

Most studies close in three to four weeks after the sample is locked. Reading happens in the George Town studio. Files stay on a machine that does not leave Level 9. If your team cannot travel, the clarification call is remote; the reading is still here.

Preparation

Send a one-page map of the screens in scope, a note on how consent was obtained, and access instructions that expire. Label test accounts so we can drop them. If Bahasa Malaysia and English both appear in a session, tell us which one the guest expected.

Constraints

We will not infer motive (“she was confused”) from a pause. We will describe the pause. We will not compare your app to a nameless “benchmark.” If the sample is mostly internal testers, the memo will say so on page one.

Price basis

Quoted after intake. Starting figures live on the rates page. A deposit confirms the slot. Work already read is billed even if you later cancel the readout.

Next step

Write to us with the app name, the screens in bounds, and a preferred week for intake. We reply within two working days.

Ask about this study